Hubbard-Hall, the oldest independent chemical distributor in the U.S., has promoted Shelley Lusas to director of marketing.
Lusas joined Hubbard-Hall in 2017 as a Marketing Manager and during her tenure, has shifted the company’s marketing efforts from a traditional approach to a more modern, digital and fully integrated approach that prioritizes Hubbard-Hall’s strategic product lines. In this newly created role, she will report directly to CEO Molly Kellogg and continue to manage Traci Conroy, Marketing Communications and Content Manager.
Lusas’ prior marketing experience includes communications, event management, marketing operations and digital analytics in fields such as higher education, SAAS, publishing and health insurance.
“Since coming to Hubbard-Hall, I have been able to leverage all of those experiences to create integrated marketing campaigns and analyze the data for continuous improvements. I am excited to collaborate with our Sales and Technical Teams and promote their deep expertise in cleaning, finishing and treating chemistries and ultimately, help our manufacturing customers be more efficient,” stated Lusas.
“During Shelley’s three years with the company, she has expanded the role, impact and reach of marketing and has proven herself to be an excellent marketer and effective team leader along the way, said Molly Kellogg, President/CEO of Hubbard-Hall. “I can’t wait to see what she does next.”
Lusas earned her BS in Communications from Eastern Connecticut State University in 2003.
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