An article in The Fabricator explains how, when PBZ experienced a slowdown in its agriculture market, the company expanded its powder coating services to compensate for it.
The article reports: PBZ, in the heart of northern Pennsylvania farming country that includes Amish communities, was founded in 1947 to supply agricultural parts and services to local farms. Even as the manufacturer grew alongside the other Paul B. Zimmerman companies, the ag market remained a staple of its business. But as market forces created a downturn in the agricultural industry over the last three years, PBZ looked for growth opportunities elsewhere. It found that opportunity by expanding its powder coating capacity in its associate company, Keystone Koating. “Since ag dropped off in the last three years, we’ve seen 10% growth year over year in our powder coating area. So even though the agriculture industry has softened, powder coating has grown rather significantly for us,” said PBZ President Richard Gehman.
