MacDermid Enthone is proud to announce the promotion of Emilio Pedral to Vice President Global Marketing effective March 1.
Pedral joined MEIS in 2012 as Western Regional Business Manager. During his collaboration in the organization, he has held several leadership positions, most recently as Director of Marketing and Business Development for the Americas.
In his new role, Pedral will be reporting directly to Richard Lynch, Global Vice President for Industrial Solutions, to create a communication and marketing strategy that ensures worldwide consistency across all signature product lines and companies within the Industrial Solutions group.
“Communicating the value we provide requires consistency of message, a clear strategy for deploying that message, and leveraging the wide ranging capabilities in our different regions and Industrial businesses,” says Lynch.
Pedral holds a Bachelor of Science in Accounting from the Monterrey Institute of Technology in Mexico City, and a Marketing and Communications Certificate from the University of California, Irvine. He resides in Orange County, CA and has accumulated 16 years of experience in the chemical industry.
MacDermid Enthone Industrial Solutions is an Elements Solutions company (NYSE: ESI) that designs and manufactures environmentally and economically sustainable chemical solutions. Integrating state-of-the-art chemical processes and film solutions with equipment to optimize the application and durability of both, metal and plastic surfaces. With a global presence and OEM approved quality programs we support our customers attain universal consistency and the highest standards. MacDermid Enthone Industrial Solutions include applications for automotive, aerospace, electronics, and oil and gas production and drilling industries. Visit https://directindustrial.macdermidenthone.com
